Google Analytics

Google Analytics can be used to track the demographics and behavior of your site visitors. With Google Analytics, you can track real-time and historical data on page views, average time on pages, landing and exit pages, browsers and devices used, etc.

Create a Google Analytics Account

To use Google Analytics for your client-facing Pike13 page you will need to first create a Google Analytics account then add the Google Analytics Tracking ID into your Pike13 site.

To create an account, visit the Google Analytics website, and retrieve your Google Analytics tracking ID.

Install Google Analytics IDs

1. At the top of any Pike13 page, click Settings. In the drop-down, choose Apps & Add-ons.
   
   
    
2. In the Widgets section, select Google Analytics.
   
   
3. Click the New button in the Google Analytics box
   
   
    
4. Enter your Google Analytics Account ID then click Save.
   
   

Please note that the data in the box is just placeholder data for illustration. Your Google id will be different. It must begin with G-.

Trackable Events

In your Google Analytics account, you can also choose to track 4 events. The "Event Action" of these events are

• Person Signed Up - "Event Label" is the subdomain
• Person Signed In - "Event Label" is the subdomain
• Enrollment - "Event Label" is the subdomain and service name split by "|"
• Purchase - "Event Label" is the invoice id and "Event Value" is the invoice total amount rounded to an integer

Adding Events

In your Google Analytics account, you can add events. Below are Google's instructions to add events.

Set up events in Google Analytics

Mark Events as key events.

Cross-domain Tracking

In Google Analytics, if you are tracking multiple sites using the same Google Analytics account, and you want to track traffic across multiple domains, we recommend you set up "Cross-domain tracking". A common use case would be to track traffic between your marketing website and your Pike13 site.

More information can be found in the Google documentation - [GA4] Set up cross-domain measurement

To add this to your Pike13 website, you will need your marketing website domain, your Google Analytics account id and your tracking code using gtag.js. To add this to your Pike13 website, go to Settings and choose Pike13 Website. Under Layout, add this information here. 

Please note that the data in those boxes is just placeholder data to illustrate what your data might look like. Your actual data will differ in appearance. Your account id must begin with G4-.

In Google, you can add a view that shows domains and subdomains.

Support for Google Analytics is beyond the scope of Pike13. For more information visit the Google Analytics Support Page